Episode 1: Ali Smyth
In episode one of season two, I chat with Ali Smyth, director of PR firm Electric Collective and part-owner of food and music venues, the Landsdowne, the Unicorn, and Mary’s. Whilst Lucio’s represents the old guard of Sydney eateries, Ali is part of a new wave of the industry, reviving iconic venues with heart, guts, and vision. And it’s this energetic and soulful grit that feeds through all Ali does, whether it be PR girl, restaurant owner, or mum. But most importantly it defines her unique sense of style.
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“I don’t think that I fit in one genre. It’s all a bit thrown together. That underlying vibe is a bit of an edge. I don’t want to be the same as anyone else. I think it’s really important to embrace diversity and to be a bit different. That’s really important for me personally, but also with my family and then obviously with the business as well.”
Styling
Ali may identify as a little bit of a “misfit” but she tailors her look to please and her desire to embrace diversity shows in her eclectic style. In keeping with Ali’s strong yet sensitive style I’ve balanced the edginess of her biker boots and band tee with a silk midi skirt and a selection of beautiful and beloved bracelets.
Full Outfit: Holly Ryan green earrings, Heart Of Bone ruby crucifix earring, Kit X black mesh shirt, Gary Bigeni skirt, and Alexander Wang boots. Bracelets from top to bottom: Lucy Folk, Cartier, Heart of Bone, vintage from MadeleinePark.co.
Shop
A selection of vintage pieces from my collection, inspired by Ali’s shoot.
“I’ve always loved clothes and I literally still have things from 25 years ago. I’m a bit of a hoarder. I still have things from primary school that I wore and now it literally is vintage.”
